A crew of business agents runs in your own cloud — your accounts, your keys, your data — taking over the work that your team shouldn't be spending time on.
The same crew of agents has run all Redd Group ventures across industries, every day since August 2026. Built and run by the same crew — not client logos, not a case study.
And we kill things on time. SecondRead — our code-audit venture — was killed twelve days after outreach began: no beta customers, no inbound, nothing further spent. Every business we run carries explicit kill criteria and a date. The crew we sell you is the crew that runs us — and the same discipline comes with it.
The wall
Which of these is still being done by hand?
Every card below is a standing obligation your business owes someone — grouped by who it's owed to. Hover over any card for a real example.
01
customers
Support drafts
Customer replies drafted in minutes; your team gives the final okay.
→ "Draft reply for Marta (billing): ready."
02
customers
Inbox triage
Classify, draft replies, escalate what matters.
→ "8 emails triaged. 2 drafts ready for your review."
03
money
Invoicing & collections
Generate invoices, chase late payers, reconcile payments.
→ "Invoice F-241 issued. Reminder scheduled for the 30th."
Competitor prices, industry news, changes that matter.
→ "Competitor X cut their basic plan 15%. Summary queued."
It replaces nobody. It takes a slice of everybody's job — invoicing for your ops person, first drafts for your account manager, report prep for you. On a team of ten, that is three extra people you never had to hire.
The crew
Nine roles. Zero drama.
A chatbot answers questions. A crew finishes work. Nine specialists, each with their own instructions, their own memory and their own job. The roles are the staffing; the outcomes are the point.
01
The Orchestrator
the manager
Takes requests, turns them into owned tasks, dispatches, reports. Never sighs, never says “we should sync.” This is who your team talks to — on WhatsApp, Slack, Teams or Telegram, wherever they already work.
02
The Executors
the operators
Pick tasks off the queue and do them: invoices, reports, migrations, drafts. Evidence attached to every delivery. One per work domain.
03
The Observer
the watchdog
Measures everything. Notices the broken thing before you notice the broken thing. Never says “I told you so.” (It told you so.)
04
The Strategist
the experiments
Analyses what works, tunes pricing and messaging, and feeds the queue with the next experiment. Thinks in weekly cycles.
05
The Coder
the development
Writes and reviews code: integrations, scripts, small tools. Delivers tested, with evidence it works.
06
The Copywriter
the words
Drafts proposals, pages, emails and documents in your business's voice. You review; it writes the first version, every time.
07
The Marketer
the growth
Runs keyword research, watches which channels actually convert, and feeds the queue with campaigns that can be measured. Nothing launches without instrumentation.
08
The IT Specialist
the plumbing
From publishing websites to keeping backups and making sure the whole system is healthy: it does the boring-but-critical so nothing falls over.
09
The Customer Service Agent
the front desk
Your first line of defence: researches, drafts customer replies in minutes, logs every interaction, and knows exactly when to hand the conversation to a human who can apologise with eye contact.
Your people aren't supervising it. They're steering it. Humans set the direction and sign off what goes out; the crew does the volume in between — not a training-wheel phase, but how the thing is built to work well.
How it works
From signature to working crew in five days.
Not the months of consultancy you're picturing.
Discover
Day 1. One call. We find your “first itch”: the repetitive task eating your team’s hours. You know the one. Then we start installing — same day.
Design & deploy
Days 2–3. The crew blueprint: roles, instructions, memory, workflows. You approve, and the crew is installed in your cloud within 24 hours — on your keys, wired into the platform your team already lives in.
Tune & train
Days 4–5. The part that matters most: we fine-tune the workflows against your real work and train your team to direct the crew, review its output and escalate when it matters. By the end of day five, your people run the crew; we keep it healthy.
And using it is the easy part: if your team can send a message, they can run a crew. That is the whole interface.
Once it's running
Six things change. None of them are tasks.
The queue clearing is the small part. These are the shifts that show up in how the business runs.
One queue, no meetings
Every task is owned, visible and moving — nobody chases status, nobody sits in a sync to stay aligned. When answers come easy, the questions get your attention instead.
Learnings are shared, not hoarded
Your ops lead teaches the crew how the site is built; marketing teaches it how to write. The next person to ask gets both — no team meeting, no wiki nobody reads.
Work happens while you sleep
You wake up to status updates and finished fixes, not a backlog. What needs your attention arrives as questions you answer in one message — with the decisions logged for the team.
New skills arrive for everyone at once
Ask the crew whether a new capability is worth it. If yes, it's installed once and the whole team has it — no copying setups, no coordinating installs, no per-person training.
Decisions come with numbers
Change the price, publish the post, launch the offer — but measured. The crew designs the test, instruments it, and brings you the answer instead of the data. Being wrong costs a data point, not a quarter.
When someone leaves, the memory stays
In a small team, knowledge lives in heads, DMs and notebooks — and walks out the door every evening. The crew's memory lives with the business: new hires start with the why behind every decision, and nobody re-briefs anybody.
None of this needs a bigger team. It needs nine specialists in your cloud who never forget, never sleep and never ask for a meeting — so your people spend their week on the work only they can do.
The crew runs on your accounts, in your cloud, on your choice of model. None of it is locked to us — here’s how that works in practice.
Nothing of yours lives on our servers
The crew runs in your cloud, on your accounts. You own it; we keep it healthy.
No lock-in, actually
Open source underneath, plus a handover runbook any competent person can follow. The crew is documented, portable and permanently yours.
No model lock either
Switch AI provider whenever you like — or go fully local — without skipping a beat. Your operational memory and files stay with you.
You're not training a competitor
Model vendors keep moving up the stack into the categories their customers sell into. Nothing your crew learns leaves your cloud, so your operating knowledge can't become someone else's product.
Pricing
One crew. Three sizes.
Same crew, same five days — priced by the size of the team behind it.
Every size includes: discovery, crew design and deployment in your cloud; the crew live and your team trained in five days, one-off builds included; and the handover runbook that makes it permanently yours.
Care Plan
€1,000 · monthly, optional
Updates, model migrations, monitoring and ~20 hours of remote support — plus one new or refined workflow a month.
FAQ
The questions everyone asks.
The ones we get on every call — including the ones that cost us the sale.
Is this expensive?
Compared to a ChatGPT subscription, yes. Compared to a hire, no. One mid-level employee costs ~€4,600/month fully loaded and covers one job. The Care Plan is €1,000/month and covers a slice of everyone's. You do the maths; we did.
What if the AI gets it wrong?
It will, like any new hire. That's why human review is the default: the crew prepares work, your team approves what matters. Autonomy is earned, workflow by workflow, with evidence.
What if you disappear tomorrow?
The crew is yours. Open-source software in your accounts, everything documented in the handover runbook. No lock-in — which forces us to earn the Care Plan every month.
Why can't I build this myself?
You can — the same way you can build a website for free. What you're buying is the team design (roles, instructions, memory), workflows fitted to your business, and maintenance when the landscape shifts. The software is free; making it work isn't.
How fast do I see results?
The whole system — the crew, its queue and its memory — is deployed in your cloud and talking to your team within 24 hours of signing. The five-day sprint then covers tuning against your real work and training your people to direct it.
Tell us what's eating your team's week.
We’ll tell you what a crew would do about it. No commitment, no slide deck, no doom — just a plan and a number. Whatever else you do, just don’t wait.
